11 Smart Ways to Promote Your Affiliate Links
Introduction
Affiliate marketing is one of the most effective ways to make money from blogging. Using affiliate links in your blog, email campaigns, and social media platforms can ensure you're making good profits.
No one wants to be seen as a traveling advertisement. But, we have to pay the bills, right? It's true.
Let's make money blogging. But, let's do it wisely.
11 Ways To Promote Affiliate Links
1. Blog posts
Writing about what you're trying to promote in a blog post is a great way to increase conversions.
Writing a blog post allows you to explain in detail the product or service in question. It is also a way to share your own experiences with the product or service.
Sharing your experiences helps you make an emotional connection with your reader.
There are different ways to include your affiliate links in your blog posts and these include:
- As a product review
- As a recommendation
- As an additional resource or reference
- As an experience or personal testimonial
Be sure to write SEO-optimized blog posts to maximize your efforts to increase traffic coming from search engines.
2. Old articles
Adding your affiliate links in old relevant articles will not only update your content but also increase conversions.
Make sure you regularly take the time to review and edit old posts.
3. Mailing list
Include affiliate links in your newsletters, when possible.
It may seem a bit obvious, but embedding your affiliate links in your newsletters allows you to explain to your audience what the product is and how it can be useful to them.
Depending on the relationship you've established with your audience, email affiliate links may have a higher conversion rate than links in blog posts.
That's because, through email marketing, you get to know your audience.
You can interact with them and make an individual connection.
Once trust is established, the chances of your followers buying what you have to offer them are higher than those of someone who just landed on a random blog post.
In addition, instead of your readers have to go to you (by reading a blog post), it is you who go to them (email marketing). It's a little more convenient sometimes.
Affiliate marketing and email marketing go hand in hand. So make sure that you are also working on creating a mailing list.
4. Pinterest
Pinterest is the foundation of all promotional materials.
Because it's a very visual search engine, affiliate marketing on Pinterest is a great idea.
Here are some basic guidelines:
- Create a post using Canva (they have a free subscription) or the graphic design app of your choice. The ideal pin size is a ratio of 2:3 (600px by 900px)
- Include trigger words in the pin title to increase engagement and clicks.
- Write a solid pin description and alt text using Pinterest keywords.
- Keep up to date with Pinterest's terms of service. God knows that social networks are constantly evolving.
I know that creating pins can seem cumbersome and time-consuming. Believe me, after running two blogs, I can totally understand. So, if you need help creating beautiful, engaging, and quality images, take a look at Pinterest's set of Pin templates on Canva.
Related Article:
10 steps to design a free logo using canva
A free course: Graphic Design Fundamentals In Canva
5. Freebie
Adding your affiliate links in freebies is a great way to earn a commission as an affiliate.
It's easier to include affiliate links in free content such as free eBooks, email training, or tutorials.
But even if you offer a printable list or checklist, you can still include affiliate links.
A smart way to do this is to add a cover page where you can briefly describe the product.
Obviously, your affiliate link must be linked to free.
For example, if your freebie is a productivity checklist, you can include a cover page. The cover page will include "Ways to Effectively Use This Checklist" and your favorite planner as an additional productivity resource.
6. Thank you page
I love this strategy.
For each specific opt-in, they can be redirected to a specific thank you page.
Once on this page, they will have the option to click on an affiliate product related to the opt-in or freebies sent.
For example, let's use the previous example of the productivity checklist.
You can create a specific thank you page for those who choose to download this checklist. The thank-you page may read as follows:
"Hi there,
Thank you so much for downloading my productivity checklist!
Your productivity checklist should arrive in your inbox shortly.
While you wait, I don't want you to miss my favorite planner [<–affiliate link], who saved my life in my daily productivity routine.
[AND SO ON...... You get the idea. Be creative and put your own style. Above all, be honest and recommend something you really like and use yourself]. »
7. Resource Page
Add your affiliate links to your asset library.
A resource page is where you compile a list of your favorite products, tools, and services.
Typically, they are niche-oriented and include your affiliate links.
For example, if you have a craft blog, you can include your favorite fabric dispensers, your favorite sewing machine, and your favorite scrapbooking service website.
8. Courses and eBook
You can include affiliate links in your e-products, when possible.
In other words, if you offer a free 5-day email course on weight loss, then you can include your favorite weight-loss products in those emails.
Or if you've written and are selling an eBook, you can mention some of your favorite products and resources related to the topic of the eBook.
9. Use images and banners
Display banners in your blog's header, sidebar, or footer, or embedded in relevant posts.
Visual elements are extremely important in marketing.
There are several ways to get affiliate product images.
- Check out your affiliate portal: Large affiliate networks like Shareasale, Awin, and Amazon Associates provide you with images in their affiliate portal.
- Ask for them: Send an email to the owner of your affiliate program and ask them to send you images.
- Do them yourself: You can create a beautiful Canva image on your product and attach your affiliate link to the image.
10. Social Media Marketing
Promote your affiliate links on your social media platforms using the images we talked about earlier.
As always, indicate that you are using your affiliate link.
11. Facebook Groups
Recommend your affiliate products and services to others in your Facebook groups, if possible (if allowed).
Always check with the group administrator that it is allowed to use affiliate links. You can find this information in the info section of a group or in the group pinned message at the top of the group feed.
Be attentive and considerate in your Facebook groups.
Make sure that if and when you recommend an affiliate product or service, you're not just sticking your affiliate link.
Including an honest, thoughtful, and sincere review before offering your affiliate link will usually result in higher conversions.
Conclusion
Affiliate marketing can be a great source of income for bloggers.
Knowing how and where to promote your affiliate links can make a difference to your overall income.
Do not be discouraged if at first, you do not see good results. Simply re-evaluate your game plan and apply new techniques.
Testing new strategies and implementing new ways to promote your connections is the only way to know for sure what resonates with your audience.
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